Carolina Herrera
Carolina Herrera is a lifestyle and wedding Photographer based out of Toronto, Ontario. Offering both digital and film photography along with Super 8 Film, Carolina takes a documentary-style approach and is greatly inspired by the feelings of nostalgia. Together, our collaboration consisted of Website Rejuvenation and brand design as an add-on.
Keywords: Editorial, Professional, Minimal
Brand & Web Design
"Savannah, you were incredible to work with! You made the overall process very easy to follow. The end result speaks for itself. I mean wow. I am so grateful for you and the work that you put into my new website, because I'm totally obsessed with it! I've been getting so many new inquiries! So grateful that our paths crossed."
Intention
Carolina came to us looking to give her brand a visual refresh that aligned more with the work she's pouring her heart into, lately. She fell in love with our Everleigh Showit website template, which we used as a base for her website. Although each website rejuvenation includes personalized customizations to better align your website with your unique brand, Carolina loved our template (and branding) as is, so we simply transformed it using her copy and beautiful imagery. Carolina also added minimal branding to our project and wanted a simplified yet elevated primary wordmark logo and lettermark. Using her insights to our reflection questionnaire, the design of her lettermark was inspired by super-8 film (not only one of her offerings, but that feeling of 'contemporary nostalgia.'
"GIRL, so many people love the site! What an exciting and amazing experience this was. You're honestly a wizard and really transformed by website. A dream come true. I am obsessed."
