brand strategy
for the ever-changing human
Strategic development & brand messaging designed to communicate your brand story from a place of purpose
The foundation for your business
Brand Strategy is often seen as an obscure concept. You hear it fluttering around, weaving its way through conversations, and yet you can’t quite see it. And that’s because Brand Strategy is not visible. It’s something you feel. It’s the gift of clarity. It’s turning the thoughts and feelings you’ve always had about your business into a framework that finally makes sense. It’s the foundation, the messaging, the approach. It’s the permission to move forward with purpose and it’s the practical support that helps you understand your business.
Discover your unique value & communicate it with confidence with brand strategy & messaging
“I cried – it was everything I never knew I needed.”
Allison triemstra
Introducing brand strategy & Messaging
The most in-depth & effective way to communicate your brand story
This package is created for those who are ready to showcase their brand in a way that’s profound and profitable. Beginning with brand clarity and strategic development, we’ll define and articulate what makes your brand unique within the industry and how it relates to the lives of your audience. Using these discoveries, we’ll craft key messaging that accurately conveys what you’re here to do, for who, and how.
By the end of this 1-2 week journey, you’ll not only have the actual words that speak to the heart of your audience while reflecting your voice and vision, but you’ll have the foundation needed to ensure your brand is deeply aligned and can continue to grow with you.
$3500 CAD (or 4 payments of $875)
The creative exchange
✓ Brand reflection questionnaire
✓ Personalized brand messaging handbook (that defines your brand’s core characteristics and covers key components to your overall brand message
✓ Supporting resources like header suggestions, descriptors, one-liners, 2 sets of revisions, plus a bonus writing style guide
Optional add-ons: 1:1 brand clarity workshopping sessions where we meet virtually to unravel your brand, together
What you’ll receive
Timeline & process
Gain insights into your brand in 1-2 weeks
Before finalizing our project, we’ll connect virtually to ensure our visions align. Once we’ve established our project goals, we’ll send over our client agreement and invoice to secure your spot in our working timeline. Get in touch today through our inquiry form.
Timeline & process
Gain insights into your brand in 1-2 weeks
It’s time to implement your brand strategy messaging into your social media and website copy. As a bonus, we’ll also provide you with our Copy Guidebook – an intentional resource that supports you as you begin to write soulful and strategic website copy (you can even use the exact messaging from your new guidebook when crafting copy for your website).
benefits & Showcase
✓ Provides clarity around your entire brand
✓ Includes key pieces of messaging that describes your business
✓ Offers insights into your target market and brand voice
✓ Includes exact messaging for your tagline, mission statement, vision, value proposition, brand story, values, pillars and more
✓ Helps you stay aligned and consistent on every brand touchpoint including social media, website, client interactions, and future brand decisions
Why we love brand strategy & messaging
"I cried. It was everything I didn’t know I needed. I can’t even count how many times I have come back to it and reread it just because of how beautiful it is and not in the sense of the way it looks but in the way it feels."
It literally is an extension of my brain. You took everything I was thinking and put it all together but in the magical way you do. The way you construct sentences, it just pulls at my heart. Everything in the final guide is just beautifully written and so clear. I am walking away feeling so centred? Grounded? In not only my brand itself but in the direction I want for my business moving forward.
Allison / Lifestyle & Wedding Photographer
"I LOVED the brand strategy component. It wasn’t something I even thought about or considered prior to having it. But once I saw it, I can’t imagine going into the rest of the project without it."
It really broke down and made sense of my brand at the very core and gave me reasons for WHY we were moving in each design and copy direction. Each decision had a clear direction and purpose and that was because of the brand strategy. Going forward, it’ll be so much easier for me to make decisions that align with my brand and keep me consistent.
Kassie / Elopement & Wedding Photographer
"Thank you Savannah for finally helping me get clear on my brand!"
In working through my business changes and rebranding, I realized I needed help. I was feeling overwhelmed with what I thought I wanted for my brand but wasn’t able to communicate it or even understand it entirely myself. I wasn’t able to wrap my head around this vision and I kept thinking it was clear, until it wasn’t, but that all changed the moment I began working with Savannah! Thank you Savannah for helping me finally get clear on my brand, and for reminding me of the life and career that I am capable of creating for myself.
Barbra-Joi / Founder of Picnics in the 6ix
"Wow Savannah. I just went through the brand strategy you put together for me. and it’s beautiful."
It makes me want to cry. You expressed my business in a way that I could have never imagined possible. This is so beautiful, thank you so much.
Evelyne / Founder of Oak & Bergamot
"It’s clear that Savannah leads from her heart and wants the absolute best for her clients."
Many tears were shed throughout this process in the most compelling way possible. Savannah was able to help me unpack layers that were deep within that I may not have accessed if it weren't for her thought-provoking questions that we explored in the discovery phase of us working together. What great medicine this experience was.
Chantal / Yoga Teacher
A la carte services
Looking for additional support? We also offer standalone services and optional add-ons designed to elevate your work and attract the right people
Clarity Mentorship
With 1:1 mentorship, we’ll connect virtually to unravel the string of thoughts that are manifesting deep inside and piece them back together with clear direction and purpose. This is a collaborative experience.
$150 CAD/hour
Discover your brand direction with collaborative exploration
Savannah was able to help me unpack layers that were deep within that I may not have accessed if it weren't for her thought-provoking questions that we explored in the discovery phase of us working together. What great medicine this experience was.
"It’s clear that Savannah leads from her heart and wants the absolute best for her clients. "
Web Design
Showit website templates, customizations, and custom web design packages that showcase your work, support your offerings, and provide contemplative online brand experiences. Designed to give your work a home that reflects your rare voice and vision.
Elevating your business
website copywriting
Website copywriting for 4-5 primary pages that connect with your ideal clients and radiates your brand voice Includes complimentary copy for your contact page and 404-error page, as well as 2 sets of revisions.
Crafting the narrative
brand photography
Brand photography and artistic direction focuses on capturing you or your brand at its roots. By the end of this journey, you’ll receive high-resolution edited photos that beautifully portray your brand personality.
Actualizing the creative vision
brand DeSign
Soul-centred brand design that complements your business and offerings – think colour palette, typography suite, and logo variations.
Enhancing the visual transformation
It literally is an extension of my brain. You took everything I was thinking and put it all together but in the magical way you do. The way you construct sentences, it just pulls at my heart. Everything in the final guide is just beautifully written and so clear. I am walking away feeling so centred? Grounded? In not only my brand itself but in the direction I want for my business moving forward.
“I cried. It was everything I didn’t know I needed. I can’t even count how many times I have come back to it and reread it just because of how beautiful it is and not in the sense of the way it looks but in the way it feels."
Allison / Brand Strategy & Messaging, 1:1 Mentorship
Her ability to put words together is magic; her ability to capture your essence through words is incredible. I can truly say that her work has had – and will continue to have – a great impact on my success as a business owner.
"Before working with Savannah as my copywriter, I never realized or understood just how beautifully my business could be captured."
Meghan Rendall / Website Copywriting & Sales Page Copy
Thank you Savannah for accepting such a challenging and all-encompassing project – the end result is simply beautiful. Even though I knew that my line of work was not a sector you would normally tackle, I also knew that you would understand and recognize the creative elements that even my business could embody. You have turned something ordinary into extraordinary, thank you from the bottom of my heart.
"You have the rare gift to capture the very essence of who we are and translate it into visual branding for your clients."
Evelyne / Brand Strategy, Copywriting, Brand Design, Photography & Web Design
It really broke down and made sense of my brand at the very core and gave me reasons for WHY we were moving in each design and copy direction. The copywriting also really brought to life all of the thoughts and feelings I have and wanted to express, but in a way that far surpasses what I could do on my own. I absolutely recommend to everyone looking for brand and web design to also consider how important cohesive copy is and how much it ties everything together.
"I LOVED the brand strategy component. It wasn’t something I even thought about or considered prior to having it. But once I saw it, I can’t imagine going into the rest of the project without it."
Kassie / Brand Strategy & Copywriting
Savannah is an amazing photographer and a true professional and artist." She took our Airbnb cottage photos and we were completely speechless with the quality, uniqueness and the way she made the place look so effortless and natural; the photos are completely beautiful! Our cottage, and its location look elevated and stunning, and Savannah’s attention to detail is incredible.
"Savannah deeply cares for both her clients and her work and that truly reflects in what she produces."
Maleeka Abbas / brand photography
Thank you Savannah for accepting such a challenging and all-encompassing project – the end result is simply beautiful. Even though I knew that my line of work was not a sector you would normally tackle, I also knew that you would understand and recognize the creative elements that even my business could embody. You have turned something ordinary into extraordinary, thank you from the bottom of my heart.
"You have the rare gift to capture the very essence of who we are and translate it into visual branding for your clients."
Evelyne / Brand Strategy, Copywriting, Brand Design, Photography & Web Design
Her ability to put words together is magic; her ability to capture your essence through words is incredible. I can truly say that her work has had – and will continue to have – a great impact on my success as a business owner.
"Before working with Savannah as my copywriter, I never realized or understood just how beautifully my business could be captured."
Meghan Rendall / Website Copywriting
Savannah is an amazing photographer and a true professional and artist." She took our Airbnb cottage photos and we were completely speechless with the quality, uniqueness and the way she made the place look so effortless and natural; the photos are completely beautiful! Our cottage, and its location look elevated and stunning, and Savannah’s attention to detail is incredible.
“Savannah deeply cares for both her clients and her work and that truly reflects in what she produces.”
Maleeka Abbas / brand photography
It's clear that Savannah leads from her heart and wants the absolute best for her clients. Savannah was able to help me unpack layers that were deep within that I may not have accessed if it weren't for her thought-provoking questions that we explored in the discovery phase of us working together. What great medicine this experience was.
"Many tears were shed throughout this process in the most compelling way possible."
Chantal Maruto / Brand clarity
Before creating your brand messaging, you have to first gain clarity around the overall direction of your brand. The biggest difference is that with brand clarity, we are able to work together to explore the elements that make up your brand in the form of virtual 1:1 mentorships.
If we work on brand strategy & messaging without the 1:1 mentorship, I’ll be using your answers to the questionnaire to craft your key pieces of messaging.
Should I hire you for brand strategy or clarity?
Before creating your brand messaging, you have to first gain clarity about the overall direction of your brand. The biggest difference is that with brand clarity, we are able to work together to explore the elements that make up your brand in the form of virtual 1:1 mentorships.
If we work on brand strategy & messaging without the 1:1 mentorship, I’ll be using your answers to the questionnaire to craft your key pieces of messaging.
Should I hire you for brand strategy or clarity?
If you’re currently questioning parts of your brand, I’d love to work with you as soon as possible. With that being said, I strongly suggest exploring the idea of brand clarity well before you plan to invest in other services including brand messaging, copywriting, or even web design. Often times, we may think we need to invest in various services for our businesses when in reality, all we need is clarity. Once you find peace with your brand strategy, I assure you, everything else will slowly fall into place.
What is 1:1 mentorship and do I need it?
Working together 1:1 will be charged at an hourly rate. Typically speaking, virtual brand clarity takes the form as a week-long deep dive into your brand. However, depending on your schedule and availability, this approach and timeline can be semi-adjusted to suit your needs. With that, this process is very much collaborative and relies heavily on your willingness to self-reflect and contribute to the conversation. Consider dedicating a minimum of 12 hours for live workshopping along with additional time for introspection.
How long are 1:1 mentorship sessions?
Absolutely! It’s important to us that working together feels accessible and honest. At the same time, we believe the best work is possible when there is an equal energy exchange. With that, all investments intentionally reflect the time and creative energy that goes into each project. These investments not only allow you to flourish your business, but allow us to do the same. Depending on your specific project, monthly payment plans will be available.
Do you offer payment plans?
Whether you’re searching for clarity in your overall brand direction, or gently woven words that convey your brand’s narrative, our mission is simple yet profound: to help uncover the essence of your brand, craft a compelling narrative that speaks directly to the hearts of your people, and express it thoughtfully, honestly, and cohesively.
